Congratulations to all of our 2017 Graduates
It's that time again for the 3rd Annual Back to School Open House

Saturday, AUGUST 12TH @ 10AM TILL 2PM


Waterslides, Jumping Balloons, Raffles, Door Prizes, Music, Snacks and Beverages.  Free giveaways!!!

Talk to one of our staff and volunteers at our Asthma, Headache and Behavior booths!  Get your blood pressure and blood sugar checked for free!  Register your child for school and sports physicals!


575 936-4350 

Dear Family and Friends,

A big warm applause to you!
You made  our Ribbon Cutting and Open House Celebrations a success!
Thank you for your support and patronage; We look forward to serving you with our very best.

Dr. Florence C. Roque, DNP, CPNP
Primary Care Provider
"A wholistic apporach to preventative pediatric care."
Welcome to Southwest Pediatric Care, LLC, in Deming, NM, the best place for Pediatric primary care.  Our staff includes skilled and knowledgeable providers and clinical staff whose aim is to provide your child individualized and efficient care.We offer a wide range of services so you can choose the treatment that works best for you.   Call 575- 936-4350 and make an appointment today or just walk in.  We're conveniently located close to Mimbres Memorial Hospital, at 1020 South 8th Street, Suite A Deming, NM 88030.  Learn more about the many services we offer to help you get back on your feet and stay healthy.

Kids' Health

AAP Recommends Fluoride to Prevent Dental Caries
Article Body ​​​​​​​For Release: 
August 25, 2014

Dental caries – or tooth decay -- is the most common chronic disease in children in the U.S., a silent disease that disproportionally affects poor, young, and minority populations. In a new clinical report by the American Academy of Pediatrics (AAP) “Fluoride Use in Caries Prevention in the Primary Care Setting,” published online Aug. 25 in the September 2014 Pediatrics, the AAP states that fluoride is effective for cavity prevention in children. The AAP is issuing the following new recommendations:
  • Fluoridated toothpaste is recommended for all children starting at tooth eruption, regardless of caries risk.
  • A smear (the size of a grain of rice) of toothpaste should be used up to age 3. After the 3rd birthday, a pea-sized amount may be used. Parents should dispense toothpaste for young children and supervise and assist with brushing.
  • Fluoride varnish is recommended in the primary care setting every 3–6 months starting at tooth emergence.
  • Over-the counter fluoride rinse is not recommended for children younger than 6 years due to risk of swallowing higher-than-recommended levels of fluoride.
Because fluoride is available in many sources, including food and tap water, and may be administered at home and professionally applied, pediatricians should be aware of the risks and benefits of various fluoride modalities to appropriately advise families to achieve maximum protection against dental caries, and to help counsel patients about proper oral health. 

The American Academy of Pediatrics is an organization of 62,000 primary care pediatricians, pediatric medical subspecialists and pediatric surgical specialists dedicated to the health, safety and well-being of infants, children, adolescents and young adults. For more information, visit

Instructions for Parents
Download File:
Instruction After Fluoride Varnish Treatment
Click for preferred translation:
Letter for the Parents

Dear Families With Children,

    I hope everyone is enjoying the beautiful spring that's upon us now! With the flu season almost behind us the allergy, RSV and strep season is still here.

    If you haven't yet, make sure to schedule your child with your pediatrician for a well child check. If you're looking for a primary care provider for your baby, toddler, or teen child, our office is taking new patients!

    Beginning April 13th, we're going to jump- start our clinic with walk-ins! More news to come as we stage the opening of Southwest Pediatric Care, LLC right here in our own neighborhood of Deming! We take Medicaid and most insurances.

  Call our office now at 575-936-4350. We have extended office hours to accommodate working moms and school-aged kids!
See you soon.


Dr. Florence Betty C. Roque, DNP, CPNP
Primary Care Provider